What is it?
Participants can either pay a one-time fee to attend a single session, or a recurring membership to attend multiple events throughout the year.
These sessions are a great way to monetize through network effects. By leveraging the expertise of your subscribers to solve each other's problems, you're able to provide targeted guidance without actually doing it yourself 1-to-1
Despite the fact that it's not you doing much of the teaching, you can still charge for facilitating the opportunity to learn together.
Ideal for
Growing (< 50k subs or < $500k revenue)
Scaling (50k+ subs or $500k+ revenue)
Early Stage (< 5k subs or < $50k revenue)
newsletters
... in the
B2B
niche
personal/creator
space
The Good and the Bad
- Charge multiple participants simultaneously.
- Can scale as you act as "facilitator" rather than participant.
- Need multiple clients to make it viable.
- Not very passive.
Examples to Steal
Codie Sanchez's "Contrarian Community" is super lucrative. As a recurring mastermind, she's able to charge $10,000 per year for access!
