What is it?
If you host free content on a website, you can generate subscribers by tactically embedding sign-up opportunities directly into your articles.
As someone is reading, you pick your moment to present them with a chance to subscribe and get more straight to their inbox.
There are a bunch of ways to do this… and there are 7 ideas down below!
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Ideal for
Beginner (< 500 subs or < $5k revenue)
Early Stage (< 5k subs or < $50k revenue)
newsletters
... in the
B2B
consumer
finance
local
news/entertainment
niche
personal/creator
technology
space
The Good and the Bad
Examples of how to crush it
- Header Nav
- Top of Article:
- Mid-Article:
- Article End:
- Exit-Intent Pop-ups: (Triggered when a reader's cursor movement indicates they may leave, giving one last sign-up prompt).
- Scroll-Based Pop-ups: (Appearing at certain scroll depths, like 30% or 50% through long articles).
- Article footer: